#SRER Presentation of the results of the voucher support competition
Results of the voucher support competition aimed at developing entrepreneurship in the Ivano-Frankivsk City Territorial Community 2024 were presented.
The participants of the competition shared their achievements and talked about the initiatives they have implemented, which were made possible by the business development vouchers they received. Among the participants who presented their achievements:
Chernikova is a designer clothing brand known for combining Ukrainian traditions with modern design solutions. https://chernikova.ua/shop/
Thanks to the voucher support received, the Chernikova brand has successfully implemented a CRM system that allowed it to:
- Interact more effectively with customers through personalized marketing campaigns and improved service.
- Improve sales funnel management, which contributed to the growth of sales volumes in both domestic and international markets.
- Expand export potential through better data analysis and identification of new opportunities in foreign markets. The Chernikova brand continues to develop and conquer new markets, proving that Ukrainian fashion can be competitive on the global stage.
Zhuzhyk is a family-owned business that specializes in the production of children's products such as teepees, pajamas and costumes. https://zhuzhyk.com.ua/ua/
After relocating its production from Mykolaiv to Ivano-Frankivsk, the company invested in a modern website thanks to a voucher, which allowed it to:
- Expand its online presence and make its products available to customers from all over Ukraine.
- Increase brand awareness by improving the website and enhancing its functionality for online sales.
- To attract new customers and increase sales, which had a positive impact on the company's economy and contributed to the creation of new jobs for local residents. Zhuzhyk continues to actively develop and make new plans for the future, making children's products more affordable and of higher quality.
PAVUK is a unique brand that revives the ancient Ukrainian craft of weaving straw spiders, symbols of spirituality and harmony. https://pavuk.store/
Voucher support allowed the team to:
- Create marketing materials that reflect the uniqueness of Ukrainian culture and craft.
- Develop a promotion strategy focused on expanding the market both in Ukraine and abroad.
- Prepare to enter international markets by translating its materials into English and adapting straw spider weaving kits for foreign consumers. Thanks to an innovative approach and support, the PAVUK team not only preserves unique traditions but also popularizes them globally.
The voucher support competition has become an important tool for local business development, helping entrepreneurs to expand their capabilities, implement innovative solutions, and enter new markets. The presentation demonstrated how vouchers helped companies strengthen their market positions and expand their operations.
We are grateful to all the participants for their hard work and determination in developing their projects, as well as for their contribution to the development of the Ivano-Frankivsk community's economy. Together we are building a future where local businesses have the opportunity to grow and prosper.
